Blog content and evaluation

G324 A2 Coursework

Research and Planning

·         5 adverts analysed

·         3 radio ads analysed

·         3 sponsorship sequences analysed

·         Questionnaire

·         Results of questionnaire

·         Summary – who is the target audience and what do they want

·         Storyboard of two adverts

·         Storyboard of sponsorship sequence

·         Script of radio ad

·         Animatic storyboard

·    The main task – e.g music video

·    Subsidiary task 1 – e.g CD digipack

·    Subsidiary task 2 – e.g. Magazine advert

A2 PRODUCTIONS - EVALUATION

In what ways does your media product use, develop or challenge forms and conventions of real media products?

·       How does your main production use or challenge the conventions of real media texts?

Think about:   form, narrative, genre, representation, style, delivery, introduction, title, title text, content, images, mise-en-scene (costume, lighting, actors, make-up, props, mise-en-scene, etc.

·       How does your first subsidiary task use or challenge conventions of real existing media texts?

Think about: style, content, layout, size, colour design, language, genre, representation, use of images, mise-en-scene, font, text, etc.

·       How does your secondary subsidiary task use or challenge conventions of real existing media texts?

Think about: style, content, layout, size, colour design, language, genre, representation, use of images, mise-en-scene, font, text, etc

·       MULTIMEDIA:  Film a directors commentary analysing your film

·       MULTIMEDIA: Film a Quicktime screen recording discussing your print production

How effective is the combination of your main product and ancillary texts?

·       How do the texts combine?

·       What similarities do they have?

·       What differences are there?

·       What are the shared elements, i.e. images, font, titles, target audience, genre, language, etc.

·       How does one text help understand the others?

·       How do they all communicate similar themes and messages?

·       MULTIMEDIA:  Create a diagram (see Chesca’s blog) pointing out similarities

What have you learned from your audience feedback?

·       Who are your target audience?  How have you attempted to target them?

·       Include a questionnaire asking what people think of your project?

·       What is the strongest element on the project?

·       What is the weakest?

·       What would people change about your project?

·       Where would people imagine your productions would be viewed / read / bought?

·       MULTIMEDIA:  Include a filmed interview / focus group of people commenting on your project

·       MULTIMEDIA: include screenshots of comments people have left on Facebook / Youtube about your project

·       MUTIMEDIA: Include graphs of the responses to your questionnaires

How did you use new media technologies in the construction and research, planning and evaluation stages?

· Discuss the hardware you used, how you used it, why, and what you learned:  cameras, video cameras, etc.

·    Discuss the software you used, exactly how you used it, why and what you learned e.g. Final Cut, Photoshop, InDesign, iWeb

·  Discuss another programmes, e.g. youtube, facebook, slideshare, etc and how they have been used

·  Discuss Blogger and how it has helped, or hindered your work

·  MULTIMEDIA: Record a directors commentary discussing the technology

· MULTIMEDIA: Record a screen recording of your print productions discussing the technologies used